It’s not the magic that makes it work; it’s the way we work that makes it magic.” The secret for creating “magic”. Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney. Lee Cockerell, Author Broadway Business $26 (p) ISBN. Creating Magic has ratings and reviews. Josh said: Fantastic book on leadership that anyone in a management or leadership position MUST read. C.

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Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney

Why is it favorable to include items such as: Cockerell says right in the title that it is common sense, but it is amazing how many people don’t use common sense. Lee Cockerell reminds us of the important of personal and professional integrity, and the value of people to an organization. The book is packed with Lee’s own stories throughout his career with Marriott, Disney, and Hilton and he learned some lessons the hard way. Open Preview See kagic Problem? If you work in a business that’s not customer intensive, then you’ll really have to stretch some of the strategies to make them apply.

What is an example of another business addressing a major complaint? What are the potential downsides? One of my favorite books! Why does the company need the rule? And in such a warm ceating that translates a man with character and values.

Want to Read Currently Reading Read. Skip to content Creating Magic Through Thinking. Discuss your thoughts regarding this philosophy. What do you think he meant by this? Chapter 3 discusses how, when cast members are motivated to contemplate better ways to perform tasks, productive results occur.


One of the best books about the inner workings of Disney Cockeerll have read. The seminar as a whole absolutely changed my career and my life, vreating I have recommended and continuously purchased this book to leaders and aspiring leaders I have known since.

Creating Magic Through Thinking – Lee Cockerell

What does a company culture need in order to find and keep smart, energetic, and creative employees? When your reputation is tarnished, you lose your credibility, which is the one thing leaders need most: Published October 14th by Broadway Business first published cocerell I recommend this book for Disney fans and people who want Creating Magic is one of the best books I have read on leadership.

In chapter 1, the author states that these leadership strategies work not only in the corporate world, but also in religious organizations and community rceating. Basically Cockerell tells you to hire the right people.

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I believe anyone who listens to or reads this book will finish it energized and with many take away ideas to use in life or business. Lists with This Book. Why is repeat business so important to organizations? We are experiencing technical difficulties.

Why or why not? Please try again later. Then I decided it would totally scare me because there is such a high standard and it is a lot of work. Make your people your brand. What advice does the author share for a manager who needs to convey sometimes critical, tough-to-receive information to an employee? Think about some circumstance in your life that if you had been held more accountable for the successful completion of it, may have resulted in an improved leadership-learning experience for you.


USAA and why I love them. Can you site an example of a company that is deep or tall? What kinds of helpful, productive ideas could you conceive at your job? The questions are structured for students to discover the answers in Creating Magicbut at the same time, they encourage students to unearth their own applied examples to demonstrate authentic understanding of the concepts.

There are no problems, just ceating unresolved opportunities to make things better. Please explain your reasoning. When the lists started I assumed I would not like this book at all, but the large number of anecdotes, from Disney and from Cockerell’s prior stints at Marriott and other employers, were interesting and kept being interesting throughout.

Why was it an opportunity to improve the situation for everyone involved? What are some ways a leader can show employees how to perform certain tasks instead of just magid them?